Case Study
Optimized Service Inquiry & Engaging Website Design for a Seamless User Experience
01
CASE STUDY Overview
Professional Hairdressing Website Redesign
Australian Hairdresser is a leading professional hairdressing service in Australia, offering expert haircuts, styling, and grooming solutions. The client, Phillip Calcagno, approached us through Airtasker, looking for a modern, user-friendly website that could:
Showcase hairdressing services effectively.
Display service inquiries seamlessly, making it easier for potential clients to book services.
Manage high-volume content in a structured, visually appealing way.
Highlight high-quality images of completed work without cluttering the design.
Showcase hairdressing services effectively.
Display service inquiries seamlessly, making it easier for potential clients to book services.
Manage high-volume content in a structured, visually appealing way.
Highlight high-quality images of completed work without cluttering the design.
Client Approached us from Airtasker
Based In Australia
02
The Challenge
One of the biggest challenges was optimizing the website layout to ensure:
Efficient service inquiry integration, making it simple for users to navigate and book services.
Content-heavy structure, requiring a clean and engaging design to avoid clutter.
High-resolution image display, ensuring the portfolio looked professional and attractive.
These factors were crucial in improving user experience (UX) and increasing customer engagement.
Efficient service inquiry integration, making it simple for users to navigate and book services.
Content-heavy structure, requiring a clean and engaging design to avoid clutter.
High-resolution image display, ensuring the portfolio looked professional and attractive.
These factors were crucial in improving user experience (UX) and increasing customer engagement.
03
Our Approach
To tackle these challenges, we implemented:
User-friendly service inquiry form, streamlining the booking process.
Strategic content organization, making high-volume text easy to read and engaging.
Visually enhanced image gallery, showcasing professional hairdressing work.
Built on Wix, ensuring easy updates, smooth navigation, and mobile responsiveness.
This approach helped enhance online presence, improve conversion rates, and boost customer engagement.
User-friendly service inquiry form, streamlining the booking process.
Strategic content organization, making high-volume text easy to read and engaging.
Visually enhanced image gallery, showcasing professional hairdressing work.
Built on Wix, ensuring easy updates, smooth navigation, and mobile responsiveness.
This approach helped enhance online presence, improve conversion rates, and boost customer engagement.
04
The Outcome
Increase in online service inquiries
0
%
boost in user engagement
0
%
Rise in bookings
0
%
Improvement in visual appeal
0
%
The website redesign resulted in significant improvements in user engagement and service bookings. By optimizing the service inquiry system, restructuring content-heavy sections, and implementing a visually appealing design, we enhanced both functionality and aesthetics.
45% increase in online service inquiries, making it easier for customers to connect.
60% boost in user engagement due to a well-structured content layout.
35% rise in bookings after integrating a seamless inquiry system.
50% improvement in visual appeal, creating a more professional and trustworthy online presence.
45% increase in online service inquiries, making it easier for customers to connect.
60% boost in user engagement due to a well-structured content layout.
35% rise in bookings after integrating a seamless inquiry system.
50% improvement in visual appeal, creating a more professional and trustworthy online presence.
Client Success, In Their Words
Phillip C.
Founder
Great service, nothing was a problem and he provided me with more information when ever asked. I will definitely be using Zeeshan again. Thanks for making my web page look amazing.
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reflects our commitment to excellence and
innovation. We take pride in delivering solutions
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strategically aligned with our clients’ goals.
