Case Study
Bringing Stories to Life with a Captivating Author Website
01
CASE STUDY Overview
Simple Yet Impactful Online Presence for an Author
Ellen Phinney is an author requiring a simple website to promote her upcoming book publication, “A Dog and His Boy: The Switch.” Invited via Upwork, we created a single-page website based on a PDF wireframe provided by the client. We used creative content writing to generate catchy headings and ensure readability, incorporating contact and newsletter sign-up forms.
Upwork
Based In Australia
02
The Challenge
The primary challenge was to transform a static PDF wireframe into an engaging and functional single-page website while ensuring readability and effective book promotion.
03
Our Approach
We carefully designed a single page website using Wix, maintaining a clean layout. Our team focused on creative content writing for engaging headings, optimized sectioning for easy navigation, and incorporated essential features like a contact form and newsletter signup.
04
The Outcome
User Engagement
0
%
Increase in Newsletter Signups
0
%
Improvement in Mobile Responsiveness
0
%
Faster Page Load Speed
0
%
The final website provided a user friendly platform for Ellen Phinney, effectively showcasing her upcoming book and allowing visitors to connect easily through contact and newsletter forms.
More Case Studies
At MMS Services, each project we undertake
reflects our commitment to excellence and
innovation. We take pride in delivering solutions
that are not only technically robust but also
strategically aligned with our clients’ goals.
