Case Study

Enhancing Beauty Through Advanced Skincare & Aesthetic Treatments

01

CASE STUDY Overview

A Visually Engaging Website for a Leading Medical Spa

Avanti Skin Center in Louisville offers a wide range of aesthetic services aimed at rejuvenating and enhancing natural beauty. The website was designed to reflect the clinic’s professional yet welcoming atmosphere, with a focus on treatment transparency and easy booking for new and returning clients.

We are collaborating with Fannit Digital Marketing Agency.

Based In Louisville, KY, USA

Client

Fannit Digital Marketing Agency

Year

2024

Business Category

Medical Spa / Aesthetic Skincare

Expertise

10+ Years in Medical Aesthetics

Website

Avanti Skin Center

Platform

WordPress

02

The Challenge

The previous site lacked organization and did not effectively communicate the full scope of services offered. Client conversion was low, and the absence of visual proof (like before-and-after galleries) limited user trust. The site was also not optimized for mobile booking.

03

Our Approach

In collaboration with Fannit, we rebuilt the site on WordPress with an emphasis on service clarity and visual presentation. The new design incorporates a clean interface with a categorized service menu, integrated booking system, and a results-driven gallery. The user journey was optimized for quick contact and lead generation, especially on mobile.

04

The Outcome

Increase in appointment bookings
0 %
Growth in mobile traffic engagement
0 %
Rise in time spent on treatment pages
0 %
Decrease in bounce rate
0 %
The redesigned site elevated Avanti’s online presence and significantly increased client engagement. The combination of intuitive navigation, visuals of real client results, and a user-friendly booking system resulted in a substantial uplift in appointment requests and user session time.

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At MMS Services, each project we undertake reflects our commitment to excellence and innovation. We take pride in delivering solutions that are not only technically robust but also strategically aligned with our clients’ goals.